Best business directories for ecommerce stores

Online retailers, where verified review platforms and marketplaces drive both trust and traffic.

Ranked recommendations

25 platforms, ranked by how well each suits ecommerce stores rather than by how good it is in general. 2 priority, 0 recommended, 23 possible, 0 marginal. A Recommendation Score is fit multiplied by platform quality, so a strong platform for a different kind of business scores low here on purpose.

Directories ranked for ecommerce stores
Platform	Score	Level	Fit basis	Why
Trustpilot	82	Priority	established	Accepts ecommerce stores. Strong SEO value from its link and indexing behaviour. High referral potential. Straightforward to join. Free tier available. Profile pages are indexed. Publishes without waiting for review. Has a submission API. A leading platform in its field.
Shopify App Store	81	Priority	established	Accepts ecommerce stores. Strong SEO value from its link and indexing behaviour. High referral potential. Profile pages are indexed. A leading platform in its field.
WooCommerce extensions	53	Possible	established	Accepts ecommerce stores. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Better Business Bureau	45	Possible	category	Listed under review sites, a category that serves ecommerce stores. Strong SEO value from its link and indexing behaviour. High referral potential. Free tier available. Profile pages are indexed. A leading platform in its field.
Europages	43	Possible	category	Listed under general business, a category that serves ecommerce stores. Strong SEO value from its link and indexing behaviour. High referral potential. Profile pages are indexed. A leading platform in its field.
Kompass	43	Possible	category	Listed under general business, a category that serves ecommerce stores. Strong SEO value from its link and indexing behaviour. High referral potential. Profile pages are indexed. A leading platform in its field.
Open Collective	43	Possible	category	Listed under general business, a category that serves ecommerce stores. Verified listings — the directory checks entries before publishing.
IndiaMART	42	Possible	category	Listed under general business, a category that serves ecommerce stores. Strong SEO value from its link and indexing behaviour. High referral potential. Profile pages are indexed. A leading platform in its field.
noon	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
carsales	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Gumtree Australia	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
White Pages Australia	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Bikroy	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Catho	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
mobile.de	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Jumia Ghana	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Tonaton	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
kununu	35	Possible	category	Listed under review sites, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
OpenCorporates	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. Straightforward to join. Free tier available. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Tripadvisor	35	Possible	category	Listed under review sites, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
ZipRecruiter	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
JobsDB Hong Kong	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Bukalapak	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
JobStreet Indonesia	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.
Dapey Zahav	35	Possible	category	Listed under general business, a category that serves ecommerce stores. High referral potential. A leading platform in its field. Scored from reputation and status only — not enough evidence yet for a full Directory Score.

How these were selected

Nothing on this page is a curated list. Every actionable platform in the database was scored against one declaration of what ecommerce stores need, and the ranking is what came back.

Fit comes first. Where a platform states which business types it accepts, that statement is used. Where it does not, the platform's category is used, and failing that the words in its own description. Each row shows which of the three applied.
A platform that states it does NOT accept this kind of business is excluded outright, however good it is.
Quality is the Directory Score where there is enough evidence to compute one, and a discounted fallback from reputation and status where there is not.

Limitations

These rankings reflect evidence recorded, not a survey of outcomes. A well-documented platform can outrank a better one that has been researched less. Rows marked Possible or Marginal rest on a category or a keyword rather than the platform's own statement of who it accepts — treat them as candidates to check, not conclusions.

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